Musings about work, marketing and creativity
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The Power of Connections
At Hire Profile, relationships have always been at the heart of what we do. For more than two decades, we’ve built our reputation on connecting marketing and creative professionals with companies that need their talent to thrive. Now, we’re taking that same spirit of connection and putting a new twist on it, one that rewards…
Why is Employer Branding of Paramount Importance?
Contrary to what many think, branding goes beyond captivating marketing campaigns, logos, and visuals. It is an indicator of how a company treats its employees. Stable and positive employer branding is essential in the highly competitive pandemic realm. Moreover, 92% of candidates would leave their current job for a position at a company with an outstanding…
For Some Marketers, COVID Has A Silver Lining
Pre COVID-19, only 11% of the High Museum’s visitors pre-purchased tickets online. That means that 89% of our visitors walked up to the museum and made what I call “a game-time decision.” Of course, visitation to the museum in any capacity is great; however, our walk-up model left data collection up to staff, whose priority…