PRSA Georgia: Employment Branding: The Intersection of Communications, Marketing and Diversity

Join us for this event hosted by the Young Professionals Special Interest Group (SIG) & the Diversity & Inclusion Committee.

According to Glassdoor, 69 percent of Americans would not take a job with a company that had a bad reputation, even if they were unemployed. In other words, candidates are making job decisions based on their impressions of a company’s brand. Whether you are in internal communications, marketing or HR, protecting your company’s reputation is critical to recruiting diverse talent to power your organization’s success.

Join employment branding experts from Cox Enterprises for a panel discussion exploring the intersection of communications, marketing, and diversity. The panelists will provide insight into employer branding strategies, recruitment tactics, cross-departmental collaboration, trends, and industry impact. Lunch will be provided.

There will also be an opportunity for networking before and after the discussion. Be sure to bring your business cards! If you have specific questions you’d like the panel to address, email them to jill.s.wu@emory.edu and ayana.isles@choa.org.

Pricing: 

• Register by Thursday, September 19 for the regular rate: Members: $15/Non-members: $20
• After September 19: Members: $20/Non-members: $30

Please Note:

• Family-style luncheon will be served.
• Visitors should enter at the first Peachtree Dunwoody entrance and check-in with the guard at the gatehouse. Visitors are required to sign in and display their badges at all times while on the premises.
• All reservations are final. Programming is subject to change. There are no cancellations and PRSA Georgia does not issue refunds for the registration fee.