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AIMA: Digital Summit Atlanta
PRE-EVENT MONDAY, MAY 20
10:00 AM – 4:00 PM
Influencer Masterclass: Cultivating a Powerful Network for Link Building, Social Media Evangelism, and PR
Michelle Stinson Ross, Apogee Results

CRO for Content Marketers
Brian Massey, Conversion Sciences

DAY 1 TUESDAY, MAY 21
8:30 AM – 12:30 PM
Creating Foolproof Content Marketing that Customers Love
Leigh George, Freedom

Advanced SEO Tactics for 2019
Janet Driscoll Miller, Marketing Mojo

Forget Everything You Know About Email Marketing
Jen Capstraw, Iterable

Develop a Facebook Advertising Strategy to Reach Your Best Prospects
Susan Wenograd, Aimclear®

MAIN CONFERENCE
1:15 PM – 2:15 PM
Future Consumers
KEYNOTE Randi Zuckerberg, Zuckerberg Media

2:30 PM – 3:00 PM
Reinventing Content Marketing Into a Measurable Business Strategy
Robert Rose, Content Marketing Institute

“Meh” to “Marvelous”: How to Market on Facebook Ads in the Era of Killer Competition
Susan Wenograd, Aimclear®

Four Automated Email Series That Get Serious Results
Akerho Oghoghomeh, CM Group

Analytics and Attribution: Measuring the Success of Influencer Marketing
Michelle Stinson Ross, Apogee Results

3:15 PM – 3:45 PM
What’s Technically Wrong With Your Website?
How to Design a Culture of Experience in Your Organization
Andy Vitale, Sun Trust Bank

LinkedIn Videos: Speak So Your Audience Hears
Sabrina Kizzie, Social Media Glamour

4:00 PM – 4:30 PM
So You’ve Joined the “Sonic Revolution” . . . Now What?
Gabe Tartaglia, Pandora

Generation Entertain Me: How Gen Z is Changing Everything
David Fossas, WP Engine

Three Actionable Ways to Amplify Video Marketing Success on Social Media
4:45 PM – 5:15 PM
Opening Keynote
KEYNOTE Beverly Jackson, MGM Resorts International

5:15 PM – 6:15 PM
Opening Reception
DAY 2 WEDNESDAY, MAY 22
8:30 AM – 9:00 AM
Website Migration: What to Do Pre, During and Post
Samantha Kermode, Vertical Measures

Mobile: Why Customers Are Addicted (And What Marketers Can Do About It)
How to Turn Employees into Social Media Rock Stars with an Employee Advocacy Program
Andreea Cojocariu, Cojoy Marketing

Hi {Unknown}: Quick Ways to Lose Authentic Trust in Your Emails
Lee Somerhalder, Triumph Motorcycles

9:15 AM – 9:45 AM
Marketing Trends that Matter in 2019—and How to Leverage Them
Leigh George, Freedom

Get More out of Every Email You Send
Shay Howe, ActiveCampaign

Stop Blasting, Start Conversing! A Success Blueprint for Cultivating Lasting Relationships with Email Marketing
UX Meets MBA: A Designer Goes to Business School
McLean Donnelly, The Makery Group

10:00 AM – 10:30 AM
Fyre Festival: 10 Marketing Lessons Your Business Can Leverage
Brian Fanzo, iSocialFanz

SEO Quick Wins: 20% of Actions for 80% of Results
Matthew Capala, Alphametic

Defining the 5 Key Elements of your Brand DNA
Adrion Porter, AP & Company

11:00 AM – 11:30 AM
Reimaging, Rediscovering and Reinventing Your Brand through Storytelling
Why 80% of Marketers are Failing with Display, and How to Fix it Fast!
Jeremy Hudgens, Genius Monkey

Bridging Silos Between SEO, UX, and Content for Big Marketing Wins
11:45 AM – 12:15 PM
What Marketers Can Learn About Social Media from DJ Khaled and Drake
Carlos Gil, Gil Media Co.

Defining and Analyzing the Modern Consumer Decision-Making Journey
Mark Michael, Deloitte Digital

Re-Engagement that Rocks: Strategies & Tips from Simple to Sophisticated
Jen Capstraw, Iterable

Modernize Your Marketing Work: 4 Simple Ways to Get More Done
Brent Bird, Workfront

12:30 PM – 1:30 PM
Lunch Keynote
KEYNOTE
Scott Dikkers, The Onion

1:45 PM – 2:15 PM
Measuring Social in Today’s Shifting Sands
Chad Israel, Hertz

How to Generate Revenue With Video Marketing
Antoine Dupont, Katapult Marketing

Advanced Tracking & Enriched SERP Results via Google Tag Manager
Build Awareness, Credibility & Authority as a Podcast Guest
Mark Deal, Podcast Guest Academy

2:30 PM – 3:00 PM
Accelerating Return: Making Paid Ads Your Most Viable Channel Through AI
Seven Psychological Triggers Every Marketer Should Master
Daniel Codella, Wrike

Designing for Turing: Voice, AI, and the Future of CX
Jason Snook, CapTech Consulting

3:15 PM – 3:45 PM
LinkedIn on LinkedIn: How to Combine Account Based Marketing and Social Selling
Ty Heath, LinkedIn

B2B Account-Based Marketing: Align Your Digital Marketing for Sales Success
Bob Tripathi, BobTripathi.com

Cognitive Technology: The End of Marketers and Marketing As We Know It?
Design Tips for Crafting Compelling Emails
Jessie Starke, Jackson Spalding

3:55 PM – 4:25 PM
Get New and Repeat Business on Autopilot with Email Marketing
Dave Charest, Constant Contact

Stats, Sensors, and Small Screens: Designing Great Experiences for Wearable Devices
Reaching 1.2 Billion People
Jack Morgan, Duolingo

4:35 PM – 5:05 PM
Three Keys to Mastering B2B Email Like a Jazz Musician
Cliff Seal, Salesforce

Don’t Throw in Your Towel!
Quay Boddie, Quay Boddie

5:05 PM – 6:00 PM
Closing Reception