- Name:Patricia – Creative Manager / Production Manager
- Skills:Account Management, Ad Campaigns, Agency & Vendor Management, B2B & B2C, Brand Advertising, Brand Consulting, Brand marketing, Broadcast Production, Budget Management, Creative Project Management, Creative Services Manager, Digital Campaigns, Event/Tradeshow Production Manager, Production Manager, Video Production, Video Project Manager
Patricia is a video producer, production and creative manager with 10+ years of experience managing teams and high profile projects for brands such as TNT, Warner Channel and Cartoon Network. A creative specialist with strong project management skills, she thrives in cross-functional environments and is accustomed to working closely with PR, operations, marketing, and digital teams. Patricia also has training in project management from Georgia Tech and is savvy in Adobe Creative Cloud and Microsoft Office. She is available for full-time, part-time and freelance opportunities.
Q: Please share your story with us. How did you get to where you are today?
A: Upon graduation from college in my home country of Brazil, I came to the United States to study filmmaking. After taking an intensive workshop with the NYFA and one full semester of grad school at UCF, I started my career with Turner International (Warner Media). During my time at Turner, I worked with brands such as Cartoon Network, TNT, and Warner Channel. I started as an assistant but rapidly grew to manage numerous projects and shoots. I acted as a writer, producer, production manager, creative manager, and in many cases as a director. I have dealt with several local celebrities, interviewed movie stars, and managed creative teams, from writer/producers that directly reported to me, to freelancers, crew members, video editors, sound, and graphic designers.
Q: Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
A: The main struggle I encountered throughout my career has been miscommunication. One thing I learned throughout the years is to make sure to identify all of your project’s stakeholders and keep them informed and engaged. Sometimes people assume things or think they heard something slightly different from what was said. Sending out meeting notes, weekly updates, and communicating progress and changes is one of the key components for a project’s success.
Q: What is “success” or “successful” for you?
A: For me, success means you are not only exceeding your client’s expectations, but also your internal team’s expectations. Creating an environment that promotes creativity and collaboration, free of fear and judgment, is critical for a team to achieve great things, which is always excellent for business!