TAG’s Marketing Society | Reimagining Brand Authority in the Answer Age

Consumers are getting answers faster than ever, but fewer of those answers lead back to your website. Welcome to the “answer age,” where generative AI, zero-click searches, and shifting data access are rewriting the rules of digital marketing.

This TAG Marketing event will unpack the challenges and opportunities marketers face as visibility shifts from clicks to credibility. Learn how to protect your brand’s authority, reimagine engagement without relying solely on traffic, and adapt your strategy to thrive in a world where the answers come first.

Meet our Speakers

Jonathan Corley
Industry Principal, Sitecore

Vincent Decastro
President, The ABM Agency

Jeff Reine
Partner, Everything Machines

Elena MacGurn
Sr. Vice President of Search, Digitas

Online registration will close by 5:00 PM on October 29th. On-site registration is available after this time. On-site registration will have a price increase for Non-Members.

Please note that if you belong to a member organization but have not yet connected to your company’s membership, you will need to complete the membership opt-in form before the member rate is available to you.